3. Blog Excerpts
4. Install Social Sharing buttons
5. Keyword in the SEO title
6. Install Google Analytics
7. Share on Social Media
So really it is all about making sure that people want to know about the topic you intend to write about. This “topic” or Keyword phrase should appear in the SEO title of the post. The content needs to be comprehensive. It’s important that you share your content and that other people are also able to share it. And you need a way to be able to tell if anyone is finding your content via “Google Analytics” so you can continue to adjust your strategy and consolidate posts or change the topic/keyword if needed.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing ads account linking, scary SEO & duplicate content appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
AMP stands for Accelerated Mobile Pages, Google’s open source initiative to improve web page speed and performance for mobile users. But that speed comes at a cost for digital marketers. AMP eliminates scripts — including the scripts that help you track mobile calls. On October 19, join... Please visit Search Engine Land for the full […]
The holiday season has arrived early for locally focused marketers. Consider the developments that have occurred just in the past week: Google My Business API added new features, including the ability to manage your Google Posts. Facebook announced a number of tools and partnerships supporting... Please visit Search Engine Land for the full article.